A printed means of information or communication, such as a newspaper, magazine, or book. It contrasts with digital or electronic media.
example
Trotz des Internets haben klassische Printmedien wie die Wochenzeitung immer noch ihre Leserschaft.
Despite the internet, classic print media such as weekly newspapers still have their readership.
Usage tips
Word composition
The word is made up of the English word 'Print' (print) and the German word 'Medium' (medium). So it literally refers to a printed means of communication.
EXAMPLE
Die Zukunft der Printmedien wird oft diskutiert.
The future of print media is often discussed.
Use in the plural
Although the singular form exists, the word is very often used in the plural, 'die Printmedien' (print media). This is used to refer to the entire category of the printed press, such as newspapers and magazines.
EXAMPLE
Die Einnahmen der Printmedien sind in den letzten Jahren gesunken.
The revenues of print media have fallen in recent years.
Register
'Printmedium' (print medium) is a rather formal term that is often used in discussions about media, in academia, or within the media industry itself.
EXAMPLE
Die Studie analysiert die Darstellung des Themas in den deutschen Printmedien.
The study analyzes the portrayal of the topic in the German print media.
Compare with
near_synonym · confusable
Printmedium vs Publikation
publication
'die Publikation' and 'das Printmedium' can both be a published means of information. 'Publikation' is more general: it can be a book, an article, or a scholarly paper, including in digital form. 'Printmedium' explicitly means something printed, for example a newspaper, a magazine, or a book. So the difference mainly lies in the format. Learners may confuse the words because many publications also appear in print. If the printed form is important, 'Printmedium' is more precise; if the content or the published work is the focus, 'Publikation' fits better.
Printmedium
Eine Tageszeitung ist ein klassisches Printmedium.