Membel
German NOUN B2 Rank 15362

der Retail

retail

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Meanings

01

der Retail

retail

The sale of goods directly to end consumers; retail trade. The term is used mainly in economic and business contexts.

example

Viele Marken investieren stark in den Online-Retail, um ihre Kunden direkt zu erreichen.

Many brands are investing heavily in online retail in order to reach their customers directly.

Visual example for Retail: der Retail

Usage tips

Compare with

near_synonym · confusable

Retail vs Verkauf

sale / sales

'der Verkauf' and 'der Retail' can both have to do with selling goods. 'der Verkauf' is the normal German word and fits almost any situation in which something is sold for money. 'der Retail' refers more specifically to retail trade, that is, selling directly to end consumers. The word sounds businesslike and is used mainly in companies, reports, or job ads. Learners may confuse the words because 'Retail' also means sale or selling. In everyday language, people usually say 'Verkauf' or 'Einzelhandel'; in a business context, 'Retail' can be more natural.

Visual example for Verkauf
Retail

Im Retail achten viele Firmen besonders auf gute Beratung im Laden.

In retail, many companies pay particular attention to good in-store advice.

Verkauf

Der Verkauf der neuen Tickets beginnt morgen früh.

The sale of the new tickets begins tomorrow morning.

Open full lesson: Verkauf →

In real life

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