The way a person presents themselves in public or to others in order to convey a certain image of themselves.
example
Ihre perfekte Selbstdarstellung in den sozialen Medien entspricht nicht immer der Realität.
Her perfect self-presentation on social media does not always match reality.
Usage tips
Word composition
The word consists of 'Selbst-' (referring to one's own person) and 'Darstellung' (the showing or presenting). So it literally means how one presents oneself.
EXAMPLE
Für viele Künstler ist ihre Kunst eine Form der Selbstdarstellung.
For many artists, their art is a form of self-presentation.
Critical connotation
The word 'Selbstdarstellung' (self-presentation) often has a slightly critical or detached connotation. It can suggest that the presentation a person shows is staged, exaggerated, or not entirely authentic.
EXAMPLE
Bei dem Bewerbungsgespräch ging es ihm mehr um Selbstdarstellung als um ehrliche Antworten.
In the job interview, he was more concerned with self-presentation than with honest answers.
Typical collocations
'Selbstdarstellung' (self-presentation) is often used with the verb 'pflegen' (to cultivate/maintain) or in the phrase 'Wert auf etwas legen' (to place importance on something). Typical adjectives are 'perfekte' (perfect), 'bewusste' (deliberate), or 'kalkulierte' (calculated) self-presentation.
EXAMPLE
Er legt sehr viel Wert auf seine Selbstdarstellung im Beruf.
He places a great deal of importance on his self-presentation at work.
Compare with
near_synonym · confusable
Selbstdarstellung vs Show
show
'die Show' and 'die Selbstdarstellung' can both describe someone presenting themselves conspicuously in front of others. 'Show' often means exaggerated or inauthentic behavior with which someone wants to get attention. 'Selbstdarstellung' is more precise when it is about the image a person presents of themselves, for example at work, on social media, or in front of a group. The words can be confused because both have to do with outward impression. However, 'Show' sounds more judgmental and often more spontaneous; 'Selbstdarstellung' describes more the way someone presents themselves.
Selbstdarstellung
Seine Selbstdarstellung im Bewerbungsgespräch wirkte sehr selbstbewusst.
His self-presentation in the job interview came across as very confident.
Show
Bei der Besprechung machte Tom eine große Show aus seinem kleinen Erfolg.
In the meeting, Tom made a big show of his small success.