
visuell
visual
Relating to seeing or optical perception; perceptible through the eye.
Visuelle Hilfsmittel wie Grafiken können komplexe Themen verständlicher machen.
Visual aids such as graphics can make complex topics easier to understand.
visual
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visual
Relating to seeing or optical perception; perceptible through the eye.
Visuelle Hilfsmittel wie Grafiken können komplexe Themen verständlicher machen.
Visual aids such as graphics can make complex topics easier to understand.
'Visuell' (visual) is an international word derived from the Latin 'videre' (to see). It belongs to a group of adjectives ending in '-ell' that often have a technical or specialized connection, such as 'kulturell' (cultural) or 'offiziell' (official).
Der Film besticht durch seine beeindruckende visuelle Gestaltung.
The film impresses with its striking visual design.
The adjective is often used in fixed combinations to refer to optical perception. Common examples are 'visuelle Reize' (visual stimuli), 'visuelle Effekte' (visual effects), or 'visuelle Wahrnehmung' (visual perception).
In der Werbung werden gezielt visuelle Reize eingesetzt, um Aufmerksamkeit zu erregen.
In advertising, visual stimuli are used deliberately to attract attention.
'Visuell' (visual) can stand before a noun as an adjective or be used as an adverb describing a verb. As an adverb, it means 'in a visual way'.
Das ist ein starker visueller Eindruck.
That is a strong visual impression.
visual / optical
Both words refer to what can be perceived with the eyes. optisch often describes the visible impression or appearance of something, while visuell places more emphasis on the sense of sight or on visual representation. Both are possible for design and images, but visuell directs attention more strongly to perception.

Die neue Website vermittelt die Informationen visuell klarer als die alte.
The new website conveys the information more clearly through visual means than the old one.
Die neue Website wirkt optisch klarer als die alte.
The new website looks clearer than the old one.