advertising agency
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advertising agency
A company that offers services in advertising and marketing for other companies, such as designing campaigns or advertisements.
Wir haben eine Werbeagentur beauftragt, um unsere neue Marke bekannt zu machen.
We hired an advertising agency to make our new brand known.
This word is made up of 'die Werbung' (advertising) and 'die Agentur' (agency). The '-e-' in the middle is a linking element that connects the two words. Literally, it is therefore an agency for advertising.
Die Werbeagentur hat ihren Sitz in der Innenstadt.
The advertising agency has its headquarters in the city center.
The component 'Werbe-' is used for many words in the field of marketing. Examples are 'die Werbekampagne' (advertising campaign), 'der Werbespot' (commercial), or 'das Werbematerial' (advertising material).
Die neue Werbekampagne wurde von einer bekannten Agentur entwickelt.
The new advertising campaign was developed by a well-known agency.
Common verbs used in connection with an advertising agency are 'eine Werbeagentur beauftragen' (to hire an advertising agency), 'eine Werbeagentur gründen' (to found an advertising agency), or 'für eine Werbeagentur arbeiten' (to work for an advertising agency).
Nach dem Studium möchte sie für eine große Werbeagentur arbeiten.
After her studies, she would like to work for a large advertising agency.
agency
'die Agentur' and 'die Werbeagentur' both refer to a company that offers services for others. 'Agentur' is the more general term. It can refer, for example, to a travel agency, news agency, or employment agency. A 'Werbeagentur' is a specific type of agency and works with advertising and marketing. The words can be confused because every 'Werbeagentur' is an 'Agentur'. But not every 'Agentur' does advertising. When you specifically mean ads, campaigns, or brands, 'Werbeagentur' is more precise.
Die Firma arbeitet mit einer Werbeagentur zusammen, damit die neue Kampagne besser aussieht.
The company works with an advertising agency so that the new campaign looks better.
Für die Reise nach Italien hat Tom eine Agentur um Hilfe gebeten.
For the trip to Italy, Tom asked an agency for help.