discount supermarket
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discount supermarket
A supermarket or retail store that offers a limited range of goods at especially low prices. The goods are often presented in a simple way to save costs.
Ich kaufe meine Grundnahrungsmittel immer beim Discounter um die Ecke.
I always buy my basic groceries at the discount supermarket around the corner.
'Discounter' (discount supermarket) is a loanword from English, derived from 'to discount' (to reduce the price). The ending '-er' here, as often in German, refers to a thing that has a particular function.
Viele deutsche Discounter sind auch international erfolgreich.
Many German discount supermarkets are also successful internationally.
Pay attention to the prepositions: you go 'zum Discounter' (to the discount supermarket; direction, with dative) and shop 'beim Discounter' or 'im Discounter' (at/in the discount supermarket; location, with dative).
Fährst du heute noch zum Discounter?
Are you still going to the discount supermarket today?
Common expressions are 'beim Discounter einkaufen' (to shop at the discount supermarket), 'zum Discounter gehen' (to go to the discount supermarket), and 'die Angebote vom Discounter' prüfen (to check the discount supermarket's offers).
Viele Leute kaufen ihre Getränke beim Discounter, weil es dort billiger ist.
Many people buy their drinks at the discount supermarket because it is cheaper there.
discount
Both words can be associated with a business that offers low prices. A Discounter is the specific retailer or store, while Discount mainly refers to the business model involving low prices, a limited product range, and simple furnishings. Use „Discounter“ for the store and „Discount“ for the principle.
Der Discounter verkauft Lebensmittel zu niedrigen Preisen und bietet nur ein begrenztes Sortiment an.
The discount supermarket sells groceries at low prices and offers only a limited range of products.
Das Geschäft setzt auf Discount und spart deshalb bei Sortiment und Ladenausstattung.
The store follows a discount business model and therefore saves on its product range and store furnishings.
