to expand
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to expand
To extend, increase in size, or broaden, especially in an economic context when a company grows its market share, size, or geographic presence.
Das Technologieunternehmen plant, im nächsten Jahr nach Asien zu expandieren.
The technology company plans to expand into Asia next year.
'Expandieren' (to expand) is a verb ending in '-ieren', which often points to a Latin or French origin. These verbs are always regular and form the past participle without 'ge-', so 'hat expandiert' (has expanded).
Die Firma hat in den letzten Jahren stark expandiert.
The company has expanded significantly in recent years.
The word 'expandieren' (to expand) belongs more to technical or written language, especially in the fields of business and physics. It sounds more formal than, for example, 'wachsen' (to grow) or 'sich ausbreiten' (to spread).
Das Universum expandiert seit dem Urknall.
The universe has been expanding since the Big Bang.
In an economic context, 'expandieren' (to expand) is often used with prepositions that indicate direction. You expand 'nach' (to/into) a region or country and 'in' (into) a market.
Das Unternehmen möchte nach Osteuropa expandieren.
The company wants to expand into Eastern Europe.
to grow / to wax
'wachsen' and 'expandieren' can both mean that something becomes larger. 'wachsen' is very general and works for numbers, groups, importance, or even living things. 'expandieren' sounds more formal and is often used when a company grows, reaches new markets, or expands spatially. It can also mean that something expands in a technical or physical sense. Learners may confuse the words because both describe an increase in size. In everyday language, 'wachsen' is usually more natural; for companies, markets, or spatial expansion, 'expandieren' is more precise.
Das Unternehmen expandiert im nächsten Jahr nach Österreich.
The company is expanding into Austria next year.
Für das Projekt wächst die Gruppe jede Woche um neue Teilnehmer.
For the project, the group grows every week as new participants join.