director general
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director general
The top executive or chief managing director of a large company, organization, or public institution.
Der Generaldirektor des Museums stellte den Jahresbericht vor.
The director general of the museum presented the annual report.
The word is made up of 'General' and 'Direktor'. The prefix 'General-' here is not military, but means 'chief' or 'top-level' and refers to the highest position in a hierarchy.
Der Generalintendant ist für das gesamte Theater verantwortlich.
The general director is responsible for the entire theater.
The title 'Generaldirektor' (director general) is typically used for the heads of very large, often public or cultural institutions, such as museums, broadcasting organizations, or large historic companies.
Die Generaldirektorin der staatlichen Museen eröffnete die neue Ausstellung.
The director general of the state museums opened the new exhibition.
Common verbs used with 'Generaldirektor' (director general) include 'jemanden zum Generaldirektor ernennen' (to appoint someone director general) or 'als Generaldirektor fungieren' (to serve as director general). The name of the institution often follows with the preposition 'von' or in the genitive.
Er wurde zum neuen Generaldirektor des ORF ernannt.
He was appointed the new director general of ORF.
managing director
Der Geschäftsführer and der Generaldirektor both refer to a senior executive in a company or organization. Geschäftsführer emphasizes responsibility for day-to-day operations, while Generaldirektor emphasizes the top leadership of a large company, organization, or public institution. Choose Generaldirektor when the highest leadership position is the main focus.
Der Generaldirektor ist die oberste Führungskraft der großen Organisation.
The director general is the top executive of the large organization.
Der Geschäftsführer ist für die laufenden Geschäfte des Unternehmens verantwortlich.
The managing director is responsible for the company's day-to-day operations.
