clientele
Loading your saved state.
clientele
The total group of customers, clients, or patients of a person or company, often with a particular social or economic characteristic. The term can sometimes have a slightly derogatory or detached connotation.
Die Anwaltskanzlei ist auf eine sehr zahlungskräftige Klientel spezialisiert.
The law firm specializes in a very wealthy clientele.
'Die Klientel' (the clientele) is a collective term and is almost always used in the singular to describe an entire group of customers, patients, or clients. A plural form does exist, but it is very rare.
Dieses Café zieht eine junge und kreative Klientel an.
This café attracts a young and creative clientele.
The word is often combined with an adjective that describes the group's qualities. Common combinations include 'zahlungskräftige Klientel' (wealthy clientele), 'anspruchsvolle Klientel' (demanding clientele), or 'internationale Klientel' (international clientele).
Die Luxusboutique richtet sich an eine exklusive Klientel.
The luxury boutique caters to an exclusive clientele.
The term 'Klientel' (clientele) belongs more to elevated or formal language. Depending on the context, it can also have a slightly detached or even derogatory tone.
Der Sozialarbeiter kennt die Probleme seiner Klientel sehr genau.
The social worker knows the problems of his clientele very well.
audience
'das Publikum' and 'die Klientel' can both refer to a group of people who are important for an offering. 'Das Publikum' is more suitable for media, art, events, or products that people are meant to see, hear, read, or buy. 'Die Klientel' more often refers to the customers, clients, or patients of a company, practice, or person. The word often sounds somewhat factual or detached and can sometimes have a slightly negative tone. Learners may confuse the words because both can describe a target group. In culture, media, and advertising, 'Publikum' is usually more natural; for customer bases or patient groups, 'Klientel' fits better.
Die kleine Praxis hat vor allem eine ältere Klientel.
The small medical practice mainly has an older clientele.
Die neue Sendung soll ein junges Publikum erreichen.
The new show is meant to reach a young audience.