label
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label / brand
A brand, especially in the fashion, music, or consumer goods industry. It often represents a particular image or a certain level of quality.
Sie trägt nur Kleidung von teuren Designer-Labels.
She only wears clothing from expensive designer labels.
record label
A record company that signs musicians, produces their music, and markets it.
Der junge Künstler hat einen Vertrag bei einem großen Label unterschrieben.
The young artist signed a contract with a major label.
label
A label or sticker on a product that contains information such as the price, brand, or ingredients.
Auf dem Label der Weinflasche stand das Anbaugebiet.
The wine bottle's label showed the growing region.
You can recognize the meaning of 'Label' from the context. If it's about music and artists, it means a record label. In connection with fashion and designers, it refers to a brand. If people are talking about a product and information on it, it means the label.
Die Band hat bei einem kleinen Independent-Label unterschrieben.
The band signed with a small independent label.
'Label' is a loanword from English. It is therefore used especially in modern fields such as the music industry, the fashion industry, and marketing.
Viele junge Leute träumen davon, ihr eigenes Label zu gründen.
Many young people dream of founding their own label.
When 'Label' refers to a brand, typical combinations are 'Designer-Label' (designer label), 'Mode-Label' (fashion label), or 'ein eigenes Label gründen' (to found one's own label).
Für ein T-Shirt von diesem Label bezahlt man über 200 Euro.
You pay over 200 euros for a T-shirt from this label.
In a musical context, fixed phrases include 'bei einem Label unter Vertrag sein' (to be under contract with a label), 'ein Album auf einem Label veröffentlichen' (to release an album on a label), or 'ein Independent-Label' (an independent label).
Die Sängerin hat ihr erstes Album auf einem großen Label herausgebracht.
The singer released her first album on a major label.
In the meaning 'Etikett' (label), 'Label' refers to a physical sticker or tag. Typical verbs here are 'lesen' (to read), 'entfernen' (to remove), or 'aufkleben' (to stick on).
Auf dem Label des Pakets steht die Adresse des Empfängers.
The recipient's address is on the package label.
brand / mark / stamp
Both Marke and Label can identify a company or its products. Marke is the general term for this commercial identity, while Label, especially in fashion, music, or creative industries, often emphasizes a particular image or profile. In a general business context, Marke is usually the better choice.
Das Label ist für seine kreative Straßenmode bekannt.
The label is known for its creative streetwear.
Die Marke verkauft neben Kleidung auch Schuhe und Taschen.
The brand sells shoes and bags as well as clothing.
