label
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label / brand
A brand, especially in the fashion, music, or consumer goods industry. It often represents a particular image or a certain level of quality.
Sie trägt nur Kleidung von teuren Designer-Labels.
She only wears clothing from expensive designer labels.
You can recognize the meaning of 'Label' from the context. If it's about music and artists, it means a record label. In connection with fashion and designers, it refers to a brand. If people are talking about a product and information on it, it means the label.
Die Band hat bei einem kleinen Independent-Label unterschrieben.
The band signed with a small independent label.
'Label' is a loanword from English. It is therefore used especially in modern fields such as the music industry, the fashion industry, and marketing.
Viele junge Leute träumen davon, ihr eigenes Label zu gründen.
Many young people dream of founding their own label.
When 'Label' refers to a brand, typical combinations are 'Designer-Label' (designer label), 'Mode-Label' (fashion label), or 'ein eigenes Label gründen' (to found one's own label).
Für ein T-Shirt von diesem Label bezahlt man über 200 Euro.
You pay over 200 euros for a T-shirt from this label.
In a musical context, fixed phrases include 'bei einem Label unter Vertrag sein' (to be under contract with a label), 'ein Album auf einem Label veröffentlichen' (to release an album on a label), or 'ein Independent-Label' (an independent label).
Die Sängerin hat ihr erstes Album auf einem großen Label herausgebracht.
The singer released her first album on a major label.
In the meaning 'Etikett' (label), 'Label' refers to a physical sticker or tag. Typical verbs here are 'lesen' (to read), 'entfernen' (to remove), or 'aufkleben' (to stick on).
Auf dem Label des Pakets steht die Adresse des Empfängers.
The recipient's address is on the package label.
brand / mark / stamp
'die Marke' and 'das Label' can both mean the name or sign of a product. 'Marke' is the more general German word and fits almost all products and companies. 'Label' is often used in fashion, music, or for products with a particular image. In addition, 'Label' can also mean a record label or a label on a product. The words can be confusing because 'Label' sometimes means something like 'Marke'. If you are simply talking about a product from a company, 'Marke' is usually more natural.
Das kleine Label auf der Jacke zeigt, aus welchem Material sie ist.
The small label on the jacket shows what material it is made of.
Diese Marke kaufe ich oft, weil die Schuhe lange halten.
I often buy this brand because the shoes last a long time.