mainstream
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mainstream
The prevailing taste, prevailing opinion, or cultural trends that are accepted and shared by the great majority of society.
Ihre Kunst war anfangs sehr experimentell, wurde aber später Teil des Mainstreams.
Her art was very experimental at first, but later became part of the mainstream.
'Mainstream' is a loanword from English and is used in German with the same meaning. It takes the article 'der'.
Der Film wurde ein großer Erfolg und erreichte den Mainstream.
The film became a major success and reached the mainstream.
Common phrases are 'zum Mainstream gehören' (to belong to the mainstream), 'im Mainstream ankommen' (to arrive in the mainstream), or, as a countermovement, 'gegen den Mainstream schwimmen' (to swim against the mainstream).
Diese Musikrichtung gehört mittlerweile zum Mainstream.
This genre of music now belongs to the mainstream.
'Mainstream' is often described as part of a larger whole. Typical formulations are 'Teil des Mainstreams sein' (to be part of the mainstream) or 'Teil des Mainstreams werden' (to become part of the mainstream).
Die Band ist mit ihrem neuen Album Teil des kommerziellen Mainstreams geworden.
With their new album, the band has become part of the commercial mainstream.
trend
'der Trend' and 'der Mainstream' both describe what many people consider important, modern, or normal at a certain time. A 'Trend', however, is more of a development: something is currently becoming more popular or changing in a particular direction. 'Mainstream' refers more to what is already accepted by the large majority. Learners can confuse the words because both have to do with fashion, media, or opinion. As a simple guide: a trend can be newly emerging; the mainstream has already become widely established.
Viele kleine Bands wollen nicht zum Mainstream gehören.
Many small bands do not want to belong to the mainstream.
Bei der Arbeit haben wir nach dem Gespräch einen neuen Trend im Online-Verkauf bemerkt.
At work, after the conversation, we noticed a new trend in online sales.