mass medium
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mass medium
A means of communication aimed at a broad audience that spreads information or entertainment to a large number of people. This includes television, radio, newspapers, and the internet.
Soziale Netzwerke sind zu einem einflussreichen Massenmedium geworden.
Social networks have become an influential mass medium.
The word is composed of 'die Masse' (a large number of people) and 'das Medium' (a means of communication). So it literally refers to a medium for the broad masses.
Das Fernsehen war lange Zeit das wichtigste Massenmedium.
Television was the most important mass medium for a long time.
This word is very often used in the plural, 'die Massenmedien' (the mass media). This refers to the entire system of television, radio, newspapers, and the internet that informs the public.
Die Massenmedien spielen eine wichtige Rolle in der Demokratie.
The mass media play an important role in democracy.
The term 'Massenmedium' (mass medium) is often used in discussions about society, politics, and communication. These discussions often concern the 'Einfluss' (influence) or 'Verantwortung' (responsibility) of the media.
In der Schule haben wir über die Verantwortung der Massenmedien diskutiert.
At school, we discussed the responsibility of the mass media.
medium
'das Medium' and 'das Massenmedium' can both be a means by which information is spread. 'Medium' is the more general term. It can be an individual channel or a form, for example a newspaper, radio, television, or the internet. 'Massenmedium' is more specific: it is aimed at very many people at the same time. That is why it fits especially well when talking about public information, news, or entertainment for a large audience. The words can be confused because every 'Massenmedium' is also a 'Medium'. But not every 'Medium' is automatically a 'Massenmedium'.
Das Fernsehen war lange ein besonders wichtiges Massenmedium.
Television was a particularly important mass medium for a long time.
Für die Präsentation wählt Lisa ein digitales Medium.
Lisa chooses a digital medium for the presentation.