publicity
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publicity
Public attention and media coverage about a person, product, or company. It can be deliberately generated (public relations) or unintentional.
Der Skandal sorgte für eine Menge negativer Publicity für den Politiker.
The scandal generated a lot of negative publicity for the politician.
The word 'Publicity' (publicity) is an uncountable noun. It is almost always used in the singular because it describes an abstract idea of public attention.
Die Band bekam durch das Interview viel Publicity.
The band got a lot of publicity through the interview.
Common verbs used with 'Publicity' (publicity) are 'bekommen' (to get), 'erhalten' (to receive), or 'sorgen für' (to generate / ensure). You can also speak of 'guter' (good) or 'schlechter' (bad) publicity.
Mit dieser Aktion will das Unternehmen für positive Publicity sorgen.
With this campaign, the company wants to generate positive publicity.
'Publicity' (publicity) is a common term in the fields of media, marketing, and public relations (PR). It describes public perception, which often arises through media reports.
Unsere PR-Abteilung kümmert sich um die Publicity für das neue Projekt.
Our PR department handles the publicity for the new project.
attention / stir
Aufsehen refers to conspicuous public reaction, often involving curiosity, commotion, or outrage. Publicity focuses on public attention and media coverage; it can be deliberately generated or unintentional. Use Aufsehen for a sensational reaction and Publicity for media exposure.
Das Filmstudio nutzte Interviews mit dem Schauspieler für zusätzliche Publicity zur Premiere.
The film studio used interviews with the actor to generate additional publicity for the premiere.
Der unerwartete Auftritt des Schauspielers sorgte bei der Premiere für Aufsehen.
The actor’s unexpected appearance caused a stir at the premiere.
