strategic
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strategic
Oriented toward long-term planning in order to achieve a specific goal. It describes actions that are part of a larger overall plan.
Die Platzierung der neuen Filiale war eine strategische Entscheidung.
The placement of the new branch was a strategic decision.
strategic
Of great importance for achieving a goal, especially in a military or economic context.
Die Kontrolle über die Brücke ist von strategischer Bedeutung.
Control of the bridge is of strategic importance.
The adjective 'strategisch' (strategic) is derived directly from the noun 'die Strategie' (strategy). Anything related to a long-term strategy or plan can be described as 'strategisch' (strategic).
Ein guter Manager muss strategisch denken können.
A good manager must be able to think strategically.
In addition to being used before a noun, e.g. 'eine strategische Position' (a strategic position), 'strategisch' (strategic/strategically) can also be used as an adverb. It then describes how an action is carried out.
Das Team ist bei dem Projekt sehr strategisch vorgegangen.
The team approached the project very strategically.
Common combinations are 'strategische Planung' (strategic planning), 'strategische Ziele' (strategic goals), or 'eine strategische Partnerschaft' (a strategic partnership). These terms are often used in business and politics.
Die beiden Firmen haben eine strategische Partnerschaft angekündigt.
The two companies announced a strategic partnership.
A very common phrase is 'von strategischer Bedeutung sein' (to be of strategic importance). It expresses that something is extremely important for achieving a goal.
Der Hafen ist für die Wirtschaft des Landes von strategischer Bedeutung.
The port is of strategic importance for the country's economy.
operational / surgical
Strategisch describes a long-term focus on an overarching goal. Operativ, by contrast, concerns ongoing practical activity in day-to-day operations. A decision is strategic when it determines the long-term direction, and operational when it guides the specific daily work.
Die Geschäftsleitung plant strategisch, in den nächsten fünf Jahren neue Märkte zu erschließen.
The management is taking a strategic approach by planning to develop new markets over the next five years.
Das Verkaufsteam entscheidet operativ, welche Kunden es heute zuerst anruft.
The sales team makes operational decisions about which customers to call first today.
