The psychological influencing of a person's thoughts, feelings, or actions without using direct commands or arguments, often through subtle hints or ideas.
example
Durch die ständige Suggestion der Werbung kaufte sie das Produkt, obwohl sie es nicht brauchte.
Through the constant suggestion of advertising, she bought the product even though she did not need it.
Usage tips
False friend
'Suggestion' is not a general word for a proposal. It usually refers to psychological influence. The English word 'suggestion' in the sense of 'proposal' is normally translated into German as 'der Vorschlag' (the suggestion/proposal).
EXAMPLE
Ich habe einen Vorschlag für unser nächstes Treffen.
I have a suggestion for our next meeting.
Word family
The noun 'die Suggestion' (suggestion) belongs to the verb 'suggerieren' (to suggest/imply). When someone 'suggeriert' something, they are trying to convey an idea or feeling in a subtle way.
EXAMPLE
Die Werbung suggeriert, dass man mit diesem Parfüm erfolgreicher ist.
The advertisement suggests that you are more successful with this perfume.
Register
The word 'Suggestion' belongs to educated and technical language, especially in the field of psychology. It is rarely used in normal everyday speech.
EXAMPLE
Der Therapeut arbeitete mit positiven Suggestionen, um dem Patienten zu helfen.
The therapist worked with positive suggestions to help the patient.
Typical collocations
In a psychological context, 'Suggestion' is often combined with certain verbs and expressions, for example 'die Macht der Suggestion' (the power of suggestion), 'einer Suggestion erliegen' (to succumb to a suggestion), or 'durch Suggestion beeinflussen' (to influence through suggestion).
EXAMPLE
Er erlag der Suggestion, dass das teure Produkt besser sein müsse.
He succumbed to the suggestion that the expensive product had to be better.
Compare with
near_synonym · confusable
Suggestion vs Hinweis
hint / notice
'der Hinweis' and 'die Suggestion' can both be something that gives someone an idea. However, 'Hinweis' is the normal word for helpful information, a tip, or a note. A 'Hinweis' can be very direct and is often meant to help or warn. 'Suggestion' sounds much more specific. It can mean a suggestion, but it is often used for a more indirect psychological influence. Learners may confuse the words because both have to do with hints or implications. In everyday language, 'Hinweis' is usually more natural; 'Suggestion' fits better when the topic is influence on thoughts or feelings.
Suggestion
Die Werbung arbeitet mit der Suggestion, dass dieses Getränk sofort glücklich macht.
The advertisement uses the suggestion that this drink makes you happy immediately.
Hinweis
Auf dem Formular steht ein wichtiger Hinweis zur Anmeldung.
There is an important note on the form about registration.