der Verkauf
sale
The process in which goods or a service are handed over to a buyer in exchange for money.
EXAMPLE
Der Verkauf des Hauses wurde letzte Woche notariell beurkundet.
The sale of the house was notarized last week.
der Verkauf
sale / sales
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Meanings
der Verkauf
sales
The department in a company that is responsible for distribution and selling the products.
EXAMPLE
Nach seiner Ausbildung wurde er direkt in den Verkauf übernommen.
After his training, he was taken directly into sales.
Usage tips
From verb to noun
'Der Verkauf' (the sale/sales) is the noun for the verb 'verkaufen' (to sell). The process in which you sell something is 'der Verkauf' (the sale).
EXAMPLE
Er will sein altes Auto verkaufen.
He wants to sell his old car.
Fixed expression
A very common expression is 'etwas steht zum Verkauf' (something is for sale). It means that something can be bought.
EXAMPLE
Das Nachbarhaus steht seit letzter Woche zum Verkauf.
The neighboring house has been for sale since last week.
Context clue
The preposition helps you recognize the meaning. 'Der Verkauf von etwas' (the sale of something) describes the action. 'Im Verkauf arbeiten' (to work in sales) or 'in den Verkauf gehen' (to go into sales) refers to the department or profession.
EXAMPLE
Der Verkauf der Konzertkarten beginnt morgen um 10 Uhr.
The sale of the concert tickets begins tomorrow at 10 a.m.
Sentence structure
To say what is being sold, you usually use the genitive or the preposition 'von' + dative. The genitive is somewhat more formal.
EXAMPLE
Der Verkauf des Grundstücks muss noch genehmigt werden.
The sale of the property still has to be approved.
Compare with
Verkauf vs Vertrieb
sales / distribution
Verkauf and Vertrieb can both refer to a company department. Verkauf focuses on selling and direct contact with customers. Vertrieb also includes organizing the process and the channels through which products reach customers.
Verkauf
Der Verkauf berät die Kunden und nimmt ihre Bestellungen für das neue Produkt auf.
Sales advises customers and takes their orders for the new product.
Vertrieb
Der Vertrieb plant, über welche Händler das neue Produkt zu den Kunden gelangt.
Distribution is planning which retailers will deliver the new product to customers.
In real life
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