A company that has the largest market share worldwide in a particular market segment or industry, or is the technological leader.
example
Die deutsche Firma ist Weltmarktführer in der Herstellung von Spezialmaschinen.
The German company is the world market leader in the manufacture of specialized machinery.
Usage tips
Word composition
The word is made up of three parts: 'Welt' (world), 'Markt' (market), and 'Führer' (leader). So it literally describes a person or company that leads the market across the whole world.
EXAMPLE
Dieses Unternehmen gilt als der Weltmarktführer für Kamerasensoren.
This company is considered the world market leader for camera sensors.
Use with 'in'
To specify the industry or segment in which a company is the leader, the preposition 'in' is used followed by the dative.
EXAMPLE
Die Firma ist Weltmarktführer in der Medizintechnik.
The company is the world market leader in medical technology.
Typical verbs
Common verbs used with 'Weltmarktführer' (world market leader) are 'sein' (to be), 'werden' (to become), and 'gelten als' (to be considered).
EXAMPLE
Durch die Übernahme wurde die Firma zum Weltmarktführer.
Through the acquisition, the company became the world market leader.
Compare with
confusable
Weltmarktführer vs Marktführer
market leader
'Marktführer' and 'Weltmarktführer' both refer to a leading company in a market. The difference is the size of the market. A 'Marktführer' is at the top in a particular market or country, for example in Germany or in a specific industry. A 'Weltmarktführer' is a world market leader. The words are easy to confuse because they sound very similar. The important point is: 'Weltmarktführer' explicitly says that the comparison is international. Without this worldwide reference, 'Marktführer' is usually more precise.
Weltmarktführer
In der Präsentation erklärt die Firma, dass sie Weltmarktführer für diese Spezialmaschinen ist.
In the presentation, the company explains that it is the world market leader for these specialized machines.
Marktführer
Der Hersteller ist Marktführer in Österreich, verkauft aber nur wenig im Ausland.
The manufacturer is the market leader in Austria, but sells very little abroad.