die Zeichnung
drawing
A picture that mainly consists of lines and was created with pencils, charcoal, chalk, or digitally.
Meine Tochter hat eine bunte Zeichnung von unserem Haus gemalt.
My daughter made a colorful drawing of our house.

drawing / subscription
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drawing
A picture that mainly consists of lines and was created with pencils, charcoal, chalk, or digitally.
Meine Tochter hat eine bunte Zeichnung von unserem Haus gemalt.
My daughter made a colorful drawing of our house.

The noun 'die Zeichnung' (drawing/subscription) is derived from the verb 'zeichnen' (to draw/sign). The ending '-ung' is a very common way in German to form a feminine noun from a verb.
Das Zeichnen von Porträts erfordert viel Übung.
Drawing portraits requires a lot of practice.
You can recognize the meaning of 'Zeichnung' from the context. If it's about art, pencils, or colors, it means a picture. Words like 'technisch' (technical), 'Architekt' (architect), or 'Maßstab' (scale) point to a blueprint or technical drawing. In a financial context, terms like 'Aktien' (shares) or 'Anleihen' (bonds) point to the purchase of securities.
Die Künstlerin stellte ihre neuesten Zeichnungen aus.
The artist exhibited her latest drawings.
When referring to an artistic picture, the verb 'anfertigen' (to produce/make) or 'machen' (to make) is often used. These verbs emphasize the creative process.
Für den Kunstunterricht mussten wir eine Zeichnung anfertigen.
For art class, we had to make a drawing.
The financial meaning is purely technical language. It is used only in texts about the stock exchange, banks, or corporate financing.
Die Frist für die Zeichnung der Aktien endet morgen.
The deadline for the subscription of the shares ends tomorrow.
picture / image
'das Bild' and 'die Zeichnung' can both be a visual representation. 'Bild' is the more general term: a photo, a painting, or a drawing can be a 'Bild'. 'Zeichnung' is more precise and usually means a picture made of lines, for example with a pencil or digitally. In technology or architecture, 'Zeichnung' can also mean an exact plan. The words can be confused because every 'Zeichnung' can be a 'Bild', but not every 'Bild' is a 'Zeichnung'. When the type of representation is important, 'Zeichnung' is more precise.

Für den Umbau zeigt Herr Meier dem Team eine genaue Zeichnung des Hauses.
For the renovation, Mr. Meier shows the team a precise drawing of the house.
Im Flur hängt ein großes Bild von der Stadt bei Nacht.
There is a large picture of the city at night hanging in the hallway.