A personal user account for an online service, website, or software, protected by a username and password.
example
Ich kann mich nicht einloggen, weil ich das Passwort für meinen Account vergessen habe.
I can't log in because I forgot the password for my account.
Usage tips
English loanword
'Account' is a modern word borrowed directly from English. It is used mainly in digital and business contexts and is pronounced similarly to English.
EXAMPLE
Für fast jeden Onlineshop braucht man heute einen eigenen Account.
Nowadays you need your own account for almost every online shop.
Typical verbs
In connection with online accounts, the verbs 'erstellen' (to create), 'anlegen' (to set up), 'löschen' (to delete), or 'sperren' (to block/suspend) are often used. You can also 'einloggen' (log in) to your account.
EXAMPLE
Ich muss für die neue App erst einen Account erstellen.
I first have to create an account for the new app.
Meaning at work
In business, especially in sales and marketing, an 'Account' refers to a customer or client. A typical job title is 'Key-Account-Manager' (key account manager), who manages the most important customers.
EXAMPLE
Unsere Agentur hat einen neuen großen Account gewonnen.
Our agency has won a large new account.
Compare with
near_synonym · confusable
Account vs Kunde
customer
'Kunde' and 'Account' can be closely related in business, but they do not always mean the same thing. 'Kunde' is generally a person or company that buys something or uses a service. In workplace language, 'Account' can also mean a managed customer or client, especially in companies, agencies, or sales. Very often, however, 'Account' means a user account on the internet or in software. This makes confusion likely: a Kunde is a person or organization, while an online Account is usually an account with login details.
Account
Sie hat ihren Account gesperrt, weil sie das Passwort dreimal falsch eingegeben hat.
She locked her account because she entered the password incorrectly three times.
Kunde
Im Gespräch fragt der Kunde nach einem früheren Liefertermin.
During the conversation, the customer asks about an earlier delivery date.