industry
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industry
A specific sector of the economy or area of business in which companies with similar products or services operate.
Er arbeitet seit über zwanzig Jahren in der Automobilbranche.
He has been working in the automotive industry for over twenty years.
The word 'Branche' comes from French, where 'branche' means 'branch'. So a 'Branche' is, figuratively speaking, a 'branch' of the economy.
Die Baubranche ist ein wichtiger Zweig der deutschen Wirtschaft.
The construction industry is an important branch of the German economy.
'Branche' is very often used as the second part of compound nouns to name an economic sector. Common examples are 'Automobilbranche' (automotive industry), 'IT-Branche' (IT industry), 'Tourismusbranche' (tourism industry), or 'Finanzbranche' (financial sector).
Sie hat einen Job in der Modebranche gefunden.
She found a job in the fashion industry.
When talking about working or being active in an economic sector, the preposition 'in' with the dative is almost always used. Typical phrases are 'in der Branche arbeiten' (to work in the industry) or 'sich in der Branche auskennen' (to know one's way around the industry).
Mein Bruder arbeitet schon seit zehn Jahren in der Baubranche.
My brother has been working in the construction industry for ten years.
market
When referring to an economic sector, Markt primarily describes the environment of supply, demand, and customers. Branche means the industry or sector made up of companies that offer similar products or services. Use Markt for sales conditions and Branche for the companies involved.
Die Branche der Wärmepumpenhersteller wächst durch neue Unternehmen.
The heat-pump manufacturing industry is growing as new companies enter it.
Der Markt für Wärmepumpen wächst wegen der hohen Nachfrage.
The market for heat pumps is growing because of high demand.
