A keyword marked with a hash sign (#) on social networks, used to categorize posts by topic and make them easier to find.
example
Unter dem Hashtag #Rezeptideen findest du viele leckere Gerichte.
Under the hashtag #RecipeIdeas, you'll find lots of delicious dishes.
Usage tips
Word origin
'Hashtag' is a loanword from English. It is made up of 'hash' for the hash sign (#) and 'tag' for a marker or label.
EXAMPLE
Wenn du einen Hashtag setzt, können mehr Leute deinen Beitrag finden.
If you add a hashtag, more people can find your post.
Sentence structure and usage
When talking about content categorized by a hashtag, the preposition 'unter' (under) with the dative is often used. You find something 'unter dem Hashtag' (under the hashtag).
EXAMPLE
Unter dem Hashtag #Gartenliebe posten viele Nutzer Bilder von ihren Pflanzen.
Under the hashtag #GardenLove, many users post pictures of their plants.
Practical use
A hashtag is always written directly with the hash sign (#) before the word and without spaces. It can consist of one or several words, which are then also written together without spaces.
EXAMPLE
Der offizielle Hashtag für die Veranstaltung lautet #SommerfestBerlin2024.
The official hashtag for the event is #SommerfestBerlin2024.
Compare with
near_synonym · confusable
Hashtag vs Tag
day
'der Tag' and 'der Hashtag' look similar, but in these meanings they do not mean the same thing. 'der Tag' means a day as a unit of time: 24 hours, the daylight hours, or a specific date. 'der Hashtag' belongs to social networks and is a keyword with the # sign. Learners may confuse the words because 'Hashtag' contains the word 'Tag'. In German, however, 'der Tag' is normally about time, while 'der Hashtag' is a tagged topic on the internet.
Hashtag
Für das Foto im Park benutzt Max den Hashtag #Sommer.
Max uses the hashtag #Sommer for the photo in the park.
Tag
Der Tag vor der Prüfung war für Lisa sehr anstrengend.
The day before the exam was very stressful for Lisa.