Having the ability to develop original, new ideas and to design or solve things in an imaginative way.
example
Für das Projekt brauchen wir eine kreative Lösung, die über das Übliche hinausgeht.
For the project, we need a creative solution that goes beyond the usual.
Usage tips
Word family
The adjective 'kreativ' (creative) belongs to a word family. The related noun is 'die Kreativität' (creativity), and a related verb is 'kreieren' (to create something).
EXAMPLE
Für diesen Beruf braucht man viel Kreativität.
You need a lot of creativity for this profession.
Typical collocations
'Kreativ' (creative) is often combined with nouns that have to do with ideas or problems. Common collocations are 'eine kreative Idee' (a creative idea), 'eine kreative Lösung' (a creative solution), or 'ein kreativer Prozess' (a creative process).
EXAMPLE
Wir suchen nach einer kreativen Idee für unsere neue Werbekampagne.
We are looking for a creative idea for our new advertising campaign.
Ironic use
Colloquially, 'kreativ' (creative) can have an ironic or negative meaning. The phrase 'kreative Buchführung' (creative accounting), for example, describes financial data being manipulated in an illegal or dishonest way.
EXAMPLE
Er hat eine sehr kreative Ausrede gefunden, warum er zu spät war.
He found a very creative excuse for why he was late.
Compare with
near_synonym
kreativ vs original
original
'original' and 'kreativ' can both describe an idea as new and not boring. 'kreativ' is more about someone having good new ideas or creating something imaginatively. 'original' describes the result more strongly: it feels special, independent, and not simply taken from others. A person can be kreativ because they develop many ideas. An idea or solution can be original because it feels unusual and new.
kreativ
Beim Basteln mit den Kindern ist Frau Müller besonders kreativ.
Mrs. Müller is especially creative when doing crafts with the children.
original
Für das Schulfest hatte Max eine sehr originale Idee.
Max had a very original idea for the school festival.