A measurable value or key figure used to evaluate and monitor success or performance in a particular area, e.g., in business, marketing, or software development.
example
Eine wichtige Metrik für unsere Website ist die durchschnittliche Verweildauer der Besucher.
An important metric for our website is the average time visitors spend on it.
Usage tips
Context clue
This word is a technical term in several fields. The context reveals the meaning: in business, it is about key figures; in literature, about poems; in music, about rhythm; and in mathematics, about distances.
EXAMPLE
Unsere Marketing-Abteilung verfolgt täglich Dutzende von Metriken.
Our marketing department tracks dozens of metrics every day.
Use in business
In the business world, 'Metrik' (metric) is a modern word for a key figure used to measure success. Typical verbs are 'messen' (to measure), 'verfolgen' (to track), and 'analysieren' (to analyze).
EXAMPLE
Wir müssen klare Metriken definieren, um unseren Fortschritt zu messen.
We need to define clear metrics in order to measure our progress.
Often plural
Especially in a business context, the word is very often used in the plural, 'die Metriken' (the metrics), because companies usually monitor several key figures at the same time.
EXAMPLE
Die monatlichen Metriken sehen sehr vielversprechend aus.
The monthly metrics look very promising.
Technical language: literature
In connection with literature, 'Metrik' (meter) is a technical term for the structure of a poem. You talk about meter when analyzing the 'Rhythmus' (rhythm) or 'Versmaß' (meter) of a 'Gedicht' (poem).
EXAMPLE
Die Schüler hatten Schwierigkeiten, die Metrik des Sonetts zu bestimmen.
The students had difficulty determining the meter of the sonnet.
Compare with
confusable
Metrik vs Norm
norm / standard
'die Norm' and 'die Metrik' can both come up in conversations about performance or success, but they do not mean the same thing. A 'Norm' is an expected or required standard that is supposed to be reached. A 'Metrik' is a measurable key figure used to observe and evaluate performance or success. The words can be confused because a metric can show whether a standard has been reached. The practical distinction is: the 'Norm' says what level should apply; the 'Metrik' provides the number used to check it.
Metrik
Für das neue Projekt misst das Team die Kundenzufriedenheit als wichtige Metrik.
For the new project, the team is measuring customer satisfaction as an important metric.
Norm
Herr Braun hat bei der Aufnahmeprüfung die geforderte Norm knapp erreicht.
Mr. Braun just barely reached the required standard in the entrance exam.