campaign promise
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campaign promise
A pledge made by a political party or candidate during an election campaign in order to win over voters.
Die Opposition wirft der Regierung vor, ihre zentralen Wahlversprechen gebrochen zu haben.
The opposition accuses the government of having broken its central campaign promises.
This word is made up of 'Wahl' (political election) and 'Versprechen' (promise or pledge). So it is a promise made in the context of an election.
Jede Partei macht vor der Wahl viele Wahlversprechen.
Every party makes many campaign promises before the election.
You can 'machen' (make) or 'geben' (give) campaign promises. After the election, they are either 'eingehalten' (kept) and 'erfüllt' (fulfilled) or 'gebrochen' (broken).
Die Wähler hoffen, dass die neue Regierung ihre Wahlversprechen einhält.
Voters hope that the new government will keep its campaign promises.
The word is often used in critical discussion after an election to evaluate what a government has achieved. A common negative phrase is 'leere Wahlversprechen' (empty campaign promises).
Die Bürger sind enttäuscht, weil viele Ankündigungen nur leere Wahlversprechen waren.
The citizens are disappointed because many announcements were just empty campaign promises.
announcement
'Ankündigung' and 'Wahlversprechen' both refer to something that is said about the future. An 'Ankündigung' is general: a person, company, or authority publicly states that something is supposed to happen. A 'Wahlversprechen' is much more specific. It is a pledge made during an election campaign, with which a party or candidate wants to persuade voters. The words can be confused because politicians often announce things and also make promises in the process. For ordinary messages, you say 'Ankündigung'; in an election campaign with a pledge, 'Wahlversprechen' is the right fit.
Viele Bürger erinnern sich noch an das Wahlversprechen zum günstigeren Nahverkehr.
Many citizens still remember the campaign promise about cheaper local public transport.
Im Rathaus liest die Familie die Ankündigung zur neuen Regelung.
At city hall, the family reads the announcement about the new regulation.