trend reversal
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trend reversal
A fundamental change or reversal of an existing trend, for example in the economy, fashion, politics, or public opinion.
Die neuen Quartalszahlen des Unternehmens markieren eine deutliche Trendwende nach monatelangen Verlusten.
The company's new quarterly figures mark a clear trend reversal after months of losses.
The word is made up of 'der Trend' (a development in a certain direction) and 'die Wende' (a turnaround, a fundamental change). So it literally describes the reversal of a trend.
Die Einführung des neuen Produkts führte zu einer Wende in der Unternehmensstrategie.
The introduction of the new product led to a turnaround in the company's strategy.
'Trendwende' (trend reversal) is often combined with verbs that initiate or identify a change. Typical phrases are 'eine Trendwende einleiten' (to initiate a trend reversal), 'eine Trendwende schaffen' (to achieve a trend reversal), or 'eine Trendwende markieren' (to mark a trend reversal).
Die Regierung hofft, mit den neuen Gesetzen eine Trendwende am Arbeitsmarkt einzuleiten.
The government hopes to initiate a trend reversal in the labor market with the new laws.
This word is very often found in news and reports about the economy, the stock market, politics, and social developments. There, it describes an important change in a development.
An der Börse zeichnet sich nach wochenlangen Verlusten eine Trendwende ab.
On the stock market, a trend reversal is emerging after weeks of losses.
upswing / upturn
Trendwende is the change from a negative to a positive direction. Aufschwung, by contrast, is the subsequent phase in which the economy grows and production increases. Use Trendwende for the turning point and Aufschwung for the development that follows.
Nach Monaten sinkender Zahlen markiert der erste Anstieg die Trendwende.
After months of declining figures, the first increase marks a trend reversal.
Nach der langen Krise hält der wirtschaftliche Aufschwung bereits seit einem Jahr an.
After the long crisis, the economic upswing has already lasted for a year.
