banner
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banner
A large piece of fabric or plastic with writing, an image, or a symbol on it, often hung up at demonstrations, sporting events, or as decoration.
Die Fans entrollten im Stadion ein riesiges Banner zur Unterstützung ihrer Mannschaft.
The fans unfurled a huge banner in the stadium to support their team.
banner ad
An advertisement in the form of a graphic on a website, usually rectangular, that links to the advertiser's page. It is also called a 'Werbebanner' (advertising banner).
Ich habe aus Versehen auf das blinkende Banner geklickt und landete auf einer anderen Website.
I accidentally clicked on the flashing banner ad and ended up on another website.
You can easily recognize the meaning of 'Banner' (banner) from the context. Words like 'Stadion' (stadium), 'Fans' (fans), or 'Demonstration' (demonstration) point to the piece of fabric, while 'Webseite' (website), 'klicken' (to click), or 'Werbung' (advertising) refer to the online ad.
Die Demonstranten trugen ein Banner mit ihrer Forderung durch die Stadt.
The demonstrators carried a banner with their demand through the city.
In connection with a fabric banner, the verbs 'aufhängen' (to hang up), 'entrollen' (to unfurl), 'hochhalten' (to hold up), or 'tragen' (to carry) are often used.
Vor dem Spiel haben die Fans ein beeindruckendes Banner aufgehängt.
Before the game, the fans hung up an impressive banner.
When it comes to advertising on the internet, 'Banner' (banner) is often referred to as a 'Werbebanner' (banner ad). Typical verbs are 'auf ein Banner klicken' (to click on a banner), 'ein Banner schalten' (to place/run a banner ad), or 'ein Banner blockieren' (to block a banner).
Unsere Firma hat auf einer bekannten Nachrichtenseite ein Banner geschaltet.
Our company placed a banner ad on a well-known news site.
advertisement / report / display
Both words can refer to a graphic advertisement on the internet. An Anzeige is a general advertisement in a medium, while a Banner emphasizes the specific rectangular, usually linked online format. Use „Anzeige“ for advertising in general and „Banner“ for this specific format.
Das rechteckige Banner für das neue Fahrrad erschien auf der Webseite.
The rectangular banner for the new bicycle appeared on the website.
Die Anzeige für das neue Fahrrad erschien auf der Webseite.
The ad for the new bicycle appeared on the website.
